about minerva media co.

Minerva Media Co. is a modern storytelling strategies company in Raleigh, N.C.

We offer content strategy agency services and training locally in the Research Triangle region of North Carolina and beyond. 

We’re a mission-driven organization and believe in the power of stories.

Because of that, you might be most familiar with our local media brand, Raleigh Convergence (you can find information on sponsorships at raleighconvergence.com).

As Minerva Media Co., we specialize in helping small businesses and nimble marketing teams learn to tell their stories in the ways people communicate now.

If that sounds like you, you’re in the right place!

We offer training and high-level content strategy services at the fraction of the cost it would take to hire a seasoned content director.

Whether you’re looking for a bespoke content strategy or the tools to build an audience, Minerva Media Co. can help!

Minerva Media Co.’s founder is Sarah Day Owen Wiskirchen, who comes with more than a decade of experience in editing and audience-centered content strategy.

She’s trained media professionals across the country in newsroom leadership roles and as part of a national team.

Sarah Day’s experience includes editing jobs at USA TODAY; the Palm Springs, Calif., Desert Sun; and the Des Moines Register.

Why we’re called Minerva Media Co.

Being a part of a local community is important to us. We’re a local business and supporting local is central to our ethos!

The N.C. Minerva is the name of the first newspaper in Raleigh. The name started as a nod to our Raleigh roots, but we also learned that Minerva was the goddess of trade, craft and strategy.

That couldn’t be more appropriate for a content marketing strategy organization!

Learn more about the services we offer on the work with us page.

Not sure if you’re ready to take the plunge into investing in your business with us? Check out our free content planning roadmap!

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