Content planning roadmap: Learn how to align your goals and content strategy

In this easy-to-implement content planning guide, you’ll work through aligning your business goals and your content plans. 

Inside, you’ll find content strategy worksheets, examples and a checklist so you won’t miss a step.

Ready to jump in?

If you’re in business, you’re in the content business. Content marketing is an effective and authentic way to connect your organization with people — and grow.

Yet often, businesses share or create content that isn’t in line with what they actually do — or where they’re strategically going.

A smart content strategy can be built onto your business strategies. In this free guide, Minerva Media Co. will guide you through examples, worksheets and a helpful checklist.

Free content planning guide

What is Minerva Media Company?

Today is the launch of Minerva Media Co., a different kind of local media company whose expertise is modern storytelling strategies.

With the Raleigh Convergence, we’re creating a conversation around ideas, engaging on issues at times Raleighites can take action and sharing stories of creative neighbors.

With Minerva Media Co., we work with local businesses to create authentic connections with potential and existing customers through sustainable content strategy.

On this blog, you’ll find new content strategy ideas for your small or local business! Looking for a blog on journalism? Find us on Medium.

Looking for something else? Send us a note at minervamediaco@gmail.com.